[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/protocz.cz\/hlaseni-google-ukazuje-daleko-mene-kolonek-pro-videa-a-obrazky-ve-vysledcich-vyhledavani\/#Article","mainEntityOfPage":"https:\/\/protocz.cz\/hlaseni-google-ukazuje-daleko-mene-kolonek-pro-videa-a-obrazky-ve-vysledcich-vyhledavani\/","headline":"Hl\u00e1\u0161en\u00ed: Google ukazuje daleko m\u00e9n\u011b kolonek pro videa a obr\u00e1zky ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed","name":"Hl\u00e1\u0161en\u00ed: Google ukazuje daleko m\u00e9n\u011b kolonek pro videa a obr\u00e1zky ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed","description":"Dost\u00e1vali jste n\u011bjak\u00fd provoz od Google z obr\u00e1zkov\u00fdch \u010di video koloto\u010d\u016f? Ned\u00e1vno Google ud\u011blal zm\u011bnu, kter\u00e1 by v\u00e1s mohla signifikantn\u011b ovlivnit, nebo tedy minim\u00e1ln\u011b provoz, kter\u00fd z Google dost\u00e1v\u00e1te. Podle dat z platforem vyhled\u00e1vac\u00edho marketingu RankRanger a STAT Search Analytics, Google zmen\u0161il procento \u010dasu, kdy se video a obr\u00e1zkov\u00e9 kolonky ukazovaly ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed. Dokonce […]","datePublished":"2026-05-08","dateModified":"2026-05-08","author":{"@type":"Person","@id":"https:\/\/protocz.cz\/author\/#Person","name":"","url":"https:\/\/protocz.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/2d2e3fdaba6370eba756fb4048c695326686ff29010a0df4d58b27c20544521d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2d2e3fdaba6370eba756fb4048c695326686ff29010a0df4d58b27c20544521d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"protocz.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"url":"https:\/\/protocz.cz\/hlaseni-google-ukazuje-daleko-mene-kolonek-pro-videa-a-obrazky-ve-vysledcich-vyhledavani\/","wordCount":272,"articleBody":" Dost\u00e1vali jste n\u011bjak\u00fd provoz od Google z obr\u00e1zkov\u00fdch \u010di video koloto\u010d\u016f? Ned\u00e1vno Google ud\u011blal zm\u011bnu, kter\u00e1 by v\u00e1s mohla signifikantn\u011b ovlivnit, nebo tedy minim\u00e1ln\u011b provoz, kter\u00fd z Google dost\u00e1v\u00e1te. Podle dat z platforem vyhled\u00e1vac\u00edho marketingu RankRanger a STAT Search Analytics, Google zmen\u0161il procento \u010dasu, kdy se video a obr\u00e1zkov\u00e9 kolonky ukazovaly ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed. Dokonce data ukazuj\u00ed a\u017e dvacetiprocentn\u00ed \u010di t\u0159icetiprocentn\u00ed pokles v t\u011bchto funkc\u00edch vyhled\u00e1v\u00e1n\u00ed, kter\u00e9 se ukazuj\u00ed jak na Google webu tak p\u0159i vyhled\u00e1v\u00e1n\u00ed v mobiln\u00edm zobrazen\u00ed. Pokles po\u010dtu video koloto\u010d\u016f a kolonek.Okolo 13. a 14. listopadu tohoto roku, tedy podle t\u011bchto n\u00e1stroj\u016f zm\u00edn\u011bn\u00fdch v\u00fd\u0161e, Google za\u010dal ukazovat daleko m\u00e9n\u011b video kolonek nebo koloto\u010d\u016f.  Pro\u010d na tom z\u00e1le\u017e\u00ed? Jeden ze zp\u016fsob\u016f, jak dostat sv\u016fj obsah na pozici, ve kter\u00e9 by se uk\u00e1zal v\u00fd\u0161e ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed Google, nebyl jenom v optimalizaci pro top deset modr\u00fdch odkaz\u016f, ale tak\u00e9 jste se pokou\u0161eli obsadit v\u00e1\u0161 vertik\u00e1ln\u00ed obsah n\u011bkde do pozic v t\u011bchto koloto\u010d\u00edch nebo kolonk\u00e1ch. Tak\u017ee pokud se v\u00e1\u0161 web nijak dob\u0159e neohodnotil pro specifick\u00e9 kl\u00ed\u010dov\u00e9 slova, mohl to alespo\u0148 zkusit p\u0159i tvorb\u011b n\u011bjak\u00e9ho obr\u00e1zku \u010di videa, kter\u00e9 by se na vrcholu uk\u00e1zalo, co\u017e mohlo velmi ovlivnit provoz na va\u0161\u00ed str\u00e1nce \u2013 hlavn\u011b pro ty str\u00e1nky, kter\u00e9 se zam\u011b\u0159ily hlavn\u011b na hodnocen\u00ed okolo jejich vertik\u00e1ln\u00edho vyhled\u00e1v\u00e1n\u00ed.                                                                                                                                                                                                                                                                                                                                                                                                  "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Hl\u00e1\u0161en\u00ed: Google ukazuje daleko m\u00e9n\u011b kolonek pro videa a obr\u00e1zky ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed","item":"https:\/\/protocz.cz\/hlaseni-google-ukazuje-daleko-mene-kolonek-pro-videa-a-obrazky-ve-vysledcich-vyhledavani\/#breadcrumbitem"}]}]